Rethinking Growth at All Costs

Many companies, especially in the tech world, have come to embrace the idea of growth at all costs. But according to research from Gary Pisano, professor at Harvard Business School, most firms fail to consistently increase revenues and profits over the long term, adjusting for inflation. He says that it’s important for leaders to think more strategically about not just the rate of growth they want to achieve but the direction they want to grow in and their method for doing so. Trying to grow too fast can be the downfall of many organizations. He shares examples of companies that have fallen into this trap, as well as those getting the balance right.  Pisano wrote the HBR article "How Fast Should Your Company Really Grow?"

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HBR IdeaCast
Episode 955

Rethinking Growth at All Costs

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A conversation with HBS professor Gary Pisano about setting realistic, strategic goals.

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February 27, 2024

Many companies, especially in the tech world, have come to embrace the idea of growth at all costs. But according to research from Gary Pisano, professor at Harvard Business School, most firms fail to consistently increase revenues and profits over the long term, adjusting for inflation. He says that it’s important for leaders to think more strategically about not just the rate of growth they want to achieve but the direction they want to grow in and their method for doing so. Trying to grow too fast can be the downfall of many organizations. He shares examples of companies that have fallen into this trap, as well as those getting the balance right.  Pisano wrote the HBR article “How Fast Should Your Company Really Grow?“

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This article is about GROWTH STRATEGY

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