Streamlining Your Company’s Strategy

Felix Oberholzer-Gee, professor at Harvard Business School, says many organizations spend so much energy on strategy that it overwhelms with conflicting priorities. Instead, he argues companies should simplify and focus on two value drivers: customer satisfaction and employee satisfaction. By aligning strategic initiatives on these alone, leaders make their workers’ jobs less complicated and also improve customer experiences. Oberholzer-Gee is the author of the HBR article “Eliminate Strategic Overload” as well as the new book "Better, Simpler Strategy: A Value-Based Guide to Exceptional Performance."

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HBR IdeaCast
Episode 789

Streamlining Your Company’s Strategy

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A conversation with HBS professor Felix Oberholzer-Gee on selecting fewer initiatives to have greater impact.

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April 20, 2021

Felix Oberholzer-Gee, professor at Harvard Business School, says many organizations spend so much energy on strategy that it overwhelms with conflicting priorities. Instead, he argues companies should simplify and focus on two value drivers: customer satisfaction and employee satisfaction. By aligning strategic initiatives on these alone, leaders make their workers’ jobs less complicated and also improve customer experiences. Oberholzer-Gee is the author of the HBR article “Eliminate Strategic Overload” as well as the new book *Better, Simpler Strategy: A Value-Based Guide to Exceptional Performance*.

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This article is about STRATEGY

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Related Topics:

• Business management

• Customer experience

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