How to Capture All the Advantages of Open Innovation
Henry Chesbrough, adjunct professor at the University of California Berkeley Haas School of Business, coined the term "open innovation" over a decade ago. This is the practice of sourcing ideas outside your own organization as well as sharing your own research with others. However, he says that despite a booming economy in Silicon Valley, companies aren't executing on open innovation as well as they should. They are outsourcing, but not collaborating, and fewer value-added new products and services are being created as a result. He's the author of the book "Open Innovation Results: Going Beyond the Hype and Getting Down to Business".
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Episode 721
How to Capture All the Advantages of Open Innovation
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Haas School of Business professor Henry Chesbrough explains what we’re getting wrong about open innovation and how to better capitalize on its promise.
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January 28, 2020
Henry Chesbrough, adjunct professor at the University of California Berkeley Haas School of Business, coined the term “open innovation” over a decade ago. This is the practice of sourcing ideas outside your own organization as well as sharing your own research with others. However, he says that despite a booming economy in Silicon Valley, companies aren’t executing on open innovation as well as they should. They are outsourcing, but not collaborating, and fewer value-added new products and services are being created as a result. He’s the author of the book Open Innovation Results: Going Beyond the Hype and Getting Down to Business.
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